Two full years of success: financeAds International’s story so far.

By Sebastian Brandner | June 30th, 2017
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  • financeAds International turns two years old and looks back on remarkable growth and success.

    Two years ago, the affiliate marketing network financeAds International was founded as a joint venture of financeAds GmbH and FinLeap in Berlin, specializing on affiliate programmes for banks, insurers and Fintech companies. Today, they are one of Europe’s largest and most prominent affiliate network in their industry.

    The determination to grow, to enter new markets and to offer highly lucrative affiliate marketing programs to publishers were key factors for the success of the company. Today, financeAds international is active in Spain, Italy, France, The Netherlands, Poland and Portugal, enabling publishers to monetise their traffic and online inventories and advertisers to acquire new clients in those countries.

    financeAds International’s biggest accomplishments and growth were made in Italy, Spain and the Netherlands.

    The market that showed the strongest growth within the last two years and, therefore has been crucial for financeAds International’s success, is Spain. Here, financeAds International helps clients in marketing loans, mini loans, credit card products and brokers: a successful example is the cooperation with the WiZink Bank, in which the programme’s performance could be increased by 80%.

    In terms of digital innovation in the financial services industry, Italy is a country with strong growth and potential. Having established a large network of highly relevant publishers there, financeAds International is receiving requests for cooperation from Italian key market players regularly. Another market worth mentioning is the Netherlands, where financeAds International was able to establish a strong network of publishers in this very mature market. Prominent clients are the online brokers Lynx and Degiro - the latter one being exclusively marketed in 5 different countries in addition to the Netherlands.

    financeAds International’s success story attracted much attention in the online marketing industry. As a result of excellent performance and the company’s growth, financeAds International was awarded the European Performance Marketing Award in the category “Best Affiliate Network” in 2016.

    financeAds International’s plans for expansion are mainly focused on increasing the current programs’ performances, on gaining even more recognition in the industry, and also looking at new promising international markets. In particular, some of the Latin American markets are very attractive as well as other more established European countries such as Belgium and The Nordics.

    financeAds International is nominated for this year’s International Performance Marketing Awards Vote for them here!

    Sebastian Brandner